David Roth / Creative Director
Work
About David
CV
David Roth / Creative Director
Work
About David
CV
Ha.jpg

NBC: Day of Ha

How do you get people to celebrate a made-up Holiday where they sit on their ass all day and stream comedy?

First, you need cherished holiday traditions…

The holiday needs a history too…

 And so much social presence that movie characters post at you (unprompted)

And so much social presence that movie characters post at you (unprompted)

Wow you made it this far, may as well watch the case study and get all the stats too!

All Hulu: One Question Aftershow Solar Opposites: WTF is Christmas Let's All Go To the Pantry Geico Huluween Sephora FunnyOrDie: The Ad Prophet NBC: Uncomfortable Interviews NBA x Power Fearless Comic Rescue Dogs Rock teach.org Take It From A Fish Sterling Cooper Lannister Stark HBO: True Blood NBC: Day of Ha Amex: Corporate Card!
Hulu: One Question Aftershow Solar Opposites: WTF is Christmas Let's All Go To the Pantry Geico Huluween Sephora FunnyOrDie: The Ad Prophet NBC: Uncomfortable Interviews NBA x Power Fearless Comic Rescue Dogs Rock teach.org Take It From A Fish Sterling Cooper Lannister Stark HBO: True Blood NBC: Day of Ha Amex: Corporate Card!